Why has Disney been successful for so long? What did Michael Eisner do to rejuvenate Disney? Specifically, how did he increase the net income in his first four years? Provide strategies that Disney should follow in the next three years, starting from 2017.

read the Walt Disney Company: The Entertainment King case carefully and answer the questions:
QUESTION 1
Conduct a thorough SWOT analysis based on the case material and compare it to a SWOT analysis for 2017. You need to conduct research for the year 2017. Use a minimum of five strengths, five weaknesses, five opportunities and five threats.
QUESTION 2
Why has Disney been successful for so long? What did Michael Eisner do to rejuvenate Disney? Specifically, how did he increase the net income in his first four years? Provide strategies that Disney should follow in the next three years, starting from 2017.