Business Plan Final Assignment
Expand or start a company into a global market, pick a type or organization you know or
and business you are interested in? The project is designed to allow students to look at
many essentials which leaders of global organizations assess before actually taking their
company global. You will include at least the following in your 10 page paper:
Select an Emerging Economic Country you want to expand or move into. ( I chose EGYPT)
Suggest A BRIC country Brazil, Russia, India or China, any other country needs (I CHOSE TO DO MY BUSINESS IN EGYPT AND IT SHOULD BE ANY FARMING BUSINESS>
to be instructor approved
Select a business structure which works both for your company and within the country
Provide a country overview
o General Business Environment and economic conditions
o Business Etiquette and Practice
o Financial Costs or Investment Climate
o Culture, how it relates to you and business
o Logistical Issues and how to conduct the business
Issues to Include
o What are some of the legal aspects of running your business in this country
o How will you conduct your market research and identify opportunities?
o What will the market strategies be for this business?
o How will you and the leaders be prepared to work and adapt to this culture? Use what
you learned in this course of CQ and the Culture Map.
o How your business will adapt locally in integrate globally
o Identify a strategy for you to operate your business in the country of choice with a
contrast to the beliefs from a Christian Worldview or based on Christian values and
principles. (be very specific)
Additional items you feel would benefit your decision to enter this global?
Includes sources for your research, use the books we used in the course, the Michigan
State site and any others that will help you start this enterprise
Some of the books we have used are:
Global Strategies for emerging Asia (Anil K. Gupta)
The Cultural Intelligence difference(David Livermore, PHD)
the Cultural Map (Erin Meyer)