1.6 workshop

Choose a major organization or company that is of interest to you from the following list.
Auto Manufacturers-Major: Ford or Toyota
Major Integrated Oil and Gas: ExxonMobil or Shell
Major Airlines: Southwest Airlines or JetBlue
Air Delivery & Freight Services: Federal Express or UPS
Beverages Soft Drinks: Coca-Cola or PepsiCo
Discount, Variety Stores: Wal-Mart or Target
Determine what information sources would be readily available in developing a profile of the business, its management, and its future direction.
For sources of company information, see http://www2.indwes.edu/online/business/mba.htm, especially Specific Research Guides for Business Research.
Another alternative for company information is to consult the Company Research Guide through OCLS at the following location:
Go to http://www.indwes.edu/ocls
Scroll down and under OCLS Tools, click on: More.
Click on: Business Resources
Scroll down to the document entitled, Company Research Guide
Installment One of your organization case study should include the following:
Provide a brief profile of the organization, its origins, its leadership, nature of the total industry, and the organizations current and projected position in that industry..
Describe the most important political, economic and social realities facing this company. What are the most predominant current and anticipated macro-environmental conditions within which the organization must operate?
Your paper should show a high level of insightful and critical thinking.
Your paper should have a title page, body, and reference page. The cover and reference page will not count toward any length requirement.
Use proper spelling, grammar, APA formatting, and include citations from the reading and your research as appropriate. Your paper should include research from at least two reputable scholarly sources.
When you have completed your assignment, save a copy for yourself and submit a copy to your instructor using the Dropbox by the end of the workshop.